Apple launches five new iPhone X ads: karaoke and security to promote Face ID

If something stands out the iPhone X is for its new TrueDepth camera. Thanks to her and her sensors, the iPhone X is able to detect the depth of our face, its features and its movement through a 3D scan.

Posted  477 Views updated 12 months ago
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If something stands out the iPhone X is for its new TrueDepth camera. Thanks to her and her sensors, the iPhone X is able to detect the depth of our face, its features and its movement through a 3D scan. Apple knows very well the advantages of its camera, that is why it is the protagonist in the new video clips released by the company.

The first of the videos wants to highlight precisely a phenomenon and Internet meme that has emerged thanks to the iPhone X: animojis karaokes. Such and we saw at the time, have been a success because of the immense possibilities they offer us when recording a karaoke with simple animojis. The first of the videos from Apple shows us precisely this, 38 seconds full of karaoke through animojis.

The other videos have more to do with user safety. The first one shows us the possibilities offered by the iPhone X with our face. And is that this combination of elements allows us for example to unlock the phone or pay with Apple Pay.

After this, Apple has published three more short videos, about 16 seconds each. They highlight three key features of the Face ID: detection in the dark, detection despite changes and learning changes.

Without a doubt in the coming weeks we will see more ads for the iPhone X reflecting the possibilities it offers thanks to the TrueDepth camera. Being an exclusive feature in the market, Apple is taking advantage to promote it over other great features of the phone, such as your screen, your camera or its finish.


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